Art Directors

Formulate design concepts and presentation approaches for visual communications media, such as print, broadcasting, and advertising. Direct workers engaged in art work or layout design.

Median Annual Wage: $85,610

Education: Bachelor's degree (74%); Master's degree (17%); Associate's degree (9%)

Projected Growth: Slower than average (3% to 7%)

Related Job Titles: Designer; Production Manager; Design Director; Art Director; Creative Director; Art Supervisor; Creative Guru; Group Art Supervisor; Senior Art Director; Director of Creative Services, Consumer Products

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Source: O*NET OnLine information for Art Directors.

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  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Present final layouts to clients for approval.
  • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
  • Work with creative directors to develop design solutions.
  • Create custom illustrations or other graphic elements.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  • Review illustrative material to determine if it conforms to standards and specifications.
  • Negotiate with printers and estimators to determine what services will be performed.
  • Attend photo shoots and printing sessions to ensure that the products needed are obtained.
  • Research current trends and new technology, such as printing production techniques, computer software, and design trends.
  • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

Source: O*NET OnLine information for Art Directors.

  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
  • Time Management - Managing one's own time and the time of others.
  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Complex Problem Solving - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
  • Coordination - Adjusting actions in relation to others' actions.
  • Management of Personnel Resources - Motivating, developing, and directing people as they work, identifying the best people for the job.
  • Persuasion - Persuading others to change their minds or behavior.

Source: O*NET OnLine information for Art Directors.

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